Novibet is on the lookout for a strategic and results-driven Head of CRM (Brazil) to lead our customer relationship management efforts in one of our key markets.
Local
São Paulo - SP
Presencial
Responsabilidades
- Develop and execute the CRM strategy for the Brazilian market, aligned with local market trends and consumer behavior.
- Lead and mentor the CRM team, nurturing talent and ensuring the delivery of high-quality, results-oriented campaigns.
- Utilize data and analytics to monitor KPIs, evaluate campaign performance, and optimize customer journeys.
- Collaborate cross-functionally with marketing, product, and customer support teams to ensure a consistent brand message and seamless customer experience.
- Design and implement loyalty programs, promotions, and personalized offers that drive customer retention and acquisition.
- Identify new opportunities for customer engagement through various channels.
- Develop and manage the CRM budget, ensuring cost-effective strategies that maximize return on investment.
- Stay updated on industry trends, competitor activities, and regulatory changes impacting CRM strategies in the gaming sector.
Requisitos
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 5 years of experience in CRM or related roles within the iGaming or technology sectors.
- Strong understanding of the Brazilian gaming market, customer behavior, and regulatory environment.
- Proven track record of developing and executing successful CRM strategies that increase customer engagement and loyalty.
- Exceptional analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent leadership and team management skills, fostering a culture of collaboration and excellence.
- Outstanding written and verbal communication skills in Portuguese and English.
- Strong familiarity with CRM tools and platforms, marketing automation tools, and data analytics software.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
Benefícios
- Competitive Compensation: Attractive salary and bonus scheme
- Insurances: Dental, medical and life insurance package
- Career Growth: Focused career development, performance management, and training opportunities
- Transportation: Coverage of public transportation expenses
- Nutrition: Meal Vouchers
- Well-being: Wellhub (Gympass) membership for physical and mental wellness
- Inclusive Environment: A welcoming, international, and multicultural team
- Engaging Activities: Exciting events, sports, and team-building activities
Faixa salarial
Competitive Compensation: Attractive salary and bonus scheme
Sobre a empresa
Novibet , founded in 2010, is an established GameTech company that operates in Europe (Greece, Cyprus, Italy, Ireland), the Americas (Canada, Brazil, Mexico, Chile, Ecuador), and New Zealand.
With offices in Greece, Malta, and Brazil, Novibet is committed to delivering the best sports betting and gaming experience to an ever-expanding customer base.
Benefícios
- 💰Competitive Compensation: Attractive salary and bonus scheme
- 🧑⚕️Insurances: Dental, medical and life insurance package
- 🚀Career Growth: Focused career development, performance management, and training opportunities
- 🚗Transportation: Coverage of public transportation expenses
- 🥗Nutrition: Meal Vouchers
- 🏋️♀️ Well-being: Wellhub (Gympass) membership for physical and mental wellness
- 🌍Inclusive Environment: A welcoming, international, and multicultural team
- 🎉Engaging Activities: Exciting events, sports, and team-building activities
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