Local: São Paulo - São Paulo, Brazil, TELECOMMUTE, São Paulo, State of São Paulo, Brazil Formato: Remoto Company Introduction: Apex is a growing agency focused on Conversion Rate Optimization (CRO), aimed at boosting client sales without increasing ad budgets.
Local
São Paulo - SP
Remoto
Responsabilidades
- Developing and implementing tailored, data-driven backend CRO strategies for our agency's clients to enhance their website performance and maximize conversion rates
- Performing thorough brand audits of clients' websites to identify areas for improvement
- Conducting in-depth analysis of user behavior using analytical CRO tools, user feedback, heatmaps, and session recordings to identify trends and opportunities for optimization
- Designing, executing, and managing A/B and multivariate tests to validate hypotheses and measure the impact of the CRO changes implemented
- Optimizing brands' landing and product pages, checkout flows, and overall website architecture
- Collaborating closely with copywriters, designers, and developers to implement best practices and innovative solutions that enhance the user experience and reduce funnel friction points
- Monitoring and reporting on the performance of CRO initiatives, providing actionable insights and strategic recommendations for continuous improvement
- Translating complex data and test results into clear, actionable insights and recommendations for clients to ensure that they can make informed decisions
- Staying up-to-date with the latest trends and tools in the CRO, e-commerce, and digital marketing industries to continuously refine your own strategies and practices
- Maintaining thorough documentation of all CRO projects
Requisitos
- A minimum of 3 years of experience in the CRO field
- Proven experience in a similar CRO role, specifically within the e-commerce industry
- A proven track record of improving conversion rates for e-commerce clients
- Proficiency in analytical tools such as Google Analytics, Hotjar, Microsoft Clarity, and Convert.com as well as excellent data analysis skills
- A strong understanding of UX/UI principles and how they affect conversion rates
- A demonstrated ability to run A/B and multivariate tests from start to finish
- Experience with e-commerce platforms (such as Shopify, Magento, WooCommerce) and the specific challenges involved in optimizing the user's experience
- Being familiar with heatmaps, session recordings, and user feedback tools
- Strong communication skills for effectively presenting test results and recommendations to the team and the clients
- A proactive attitude with a strong focus on delivering high-quality results
- Being able to work independently and as part of a cross-functional team
- Being able to handle multiple projects and deadlines simultaneously
- An excellent attention to detail and a commitment to producing high-quality work
- Strong problem-solving skills and a proactive approach to finding solutions
Faixa salarial
Fixed-rate monthly salary paid in USD
Carga horária
Full-time commitment while overlapping with our standard office hours (10:00 AM to 6:00 PM UK time) Consistently maintaining an average workload of 40 hours per week
Tipo de contrato
A 30-day notice period of one calendar month
Sobre a empresa
Apex is a growing agency focused on Conversion Rate Optimization (CRO), aimed at boosting client sales without increasing ad budgets.
We work with top e-commerce brands to enhance their websites, using data and proven strategies to drive growth.
With a solid record of delivering results, we combine technical skills with a focus on improving user experience.